eROI Interactive Agency Services
eROI is focused on helping our partners establish and enhance their online presence. Through strategy, compelling interactive websites & innovative email marketing, we find fresh ways for brands to connect, communicate and rule the web.
Our Core Proficiencies:
- Online Strategy
- Email Marketing
- Web Design and Development
- Social Media
- Blogs
eROI Case Study: Online Strategy for a
Successful Product Launch
To support the launch of the Intuos4, Wacom Technology Corporation worked with eROI to put a new twist on the product launch with an effective integrated online campaign. This case study outlines the integrated online strategy used by Wacom, including results of the multi-pronged campaign; email, microsite, and offline channels working together to seamlessly promote the unique aspects of the new Intuos4 tablet.
We’re absolutely happy with the number of visitors. We believe we’ve received a 70% awareness of our target audience. I mean, that’s really good. Not many companies are going to achieve that kind of awareness for a new product launch.~John Bistolas, Marketing Director, Wacom